The Discipline of Creativity - Summary
Innovative product concepts, process development, and refinement are essential in today’s complex business landscape, where the ability to generate creative new ideas is more important than ever. The discipline of creativity helps businesses navigate strategic and operational challenges effectively.
In fact, a recent IBM survey of 1,500 CEOs from over 60 countries ranked creativity as the most critical leadership trait.
7 Steps of the Discipline of Creativity to Keep In Mind
- Define the problem and solution space.
- Break the problem down.
- Make the problem personal.
- Apply an outside-in perspective.
- Diverge before you converge.
- Create “idea resumes” for a complete solution.
- Create a plan to learn.
Overview
Understanding how ideas connect to action is just as vital. Creativity must lead to innovation in the corporate world to be useful. Managers need to use creative thinking systematically to produce tangible results, like increased revenue, happier customers, a stronger community, or any other measurable impact. Furthermore, innovative ideas should align with the organization’s goals or take it on a new, purposeful path.
These ideas need to address real-world issues for stakeholders such as consumers or employees, and they must be testable.
To download the *Discipline of Creativity* as a PDF, you can follow the link given below and save it on your device. Remember, nurturing creativity can unlock new potential for success! ✨
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